Many web pages, published on Thursday, August 8, 2019, did not index on Google. The search engine announces the resolution of the indexing bug. The Google teams announced, just before the weekend, the resolution of the indexing bug. The URL Inspection Tool is also fixed! Find the Netherlands WhatsApp Number List article below, published on August 8, 2019. Several indexing bugs since April The weeks go by and look the same, to the chagrin of SEOs and web professionals in general. In April 2019, Google – or rather the websites – had been the victims of an indexing bug . Many web pages had been deleted from the search engine (during a weekend, which did not facilitate the responsiveness of all the players). A few days later, the media were impacted by a bug on Google News . A month later, Google announced the resolution of another problem.

Which prevented the indexing of new content on the engine. A new indexing bug for new content The bug, which currently affects many websites, looks like the one detected in May 2019: the new content, published this Thursday, August 8, is not indexed. In other words, Google does not add them to its index, so Internet users cannot come across them when performing searches on the engine. This new indexing problem is making publishers cringe, although the responsiveness and communication from Google on this subject is appreciable. Concretely: the Google teams are aware and are working to resolve the problem. You can follow the official Google Twitter account dedicated to webmasters, @googlewmc, and we recommend that you activate notifications to follow the resolution of the indexing bug in real time. Malfunctions for the URL inspection tool In the April bug, you could inspect unindexed URLs to “force” indexing.

Several indexing bugs since April

This time around, the technique will not work, as the URL inspection tool also malfunctions. Google therefore advises you to simply wait: let’s hope that these bugs are quickly resolved by the engine teams! , they don’t go straight away. This is perhaps a good point: visitors are likely interested in your content and browse your site to consume more. But another reading of this indicator can be done: your visitors do not go directly to the page they are looking for, they do not directly obtain satisfaction and are forced to browse on other pages of your site. A maximum bounce rate (100%) can thus mean two contradictory things. The pessimistic version: visitors left directly because they could not find what they were looking for on their landing page, they preferred to change site.


The optimistic version: they left because the proposed web page gave them complete satisfaction. There is no magic recipe here: the interpretation to be given to the bounce rate will depend on the context and the type of site analyzed (media, e-commerce, showcase site, etc.). It makes more sense to compartmentalize your web pages to analyze their bounce rate (product pages, lists, home page, etc.) rather than attempting to interpret the overall bounce rate, indicated in the audience overview. on Google Analytics. Google Analytics makes it possible to define objectives – such as events, number of pages / session, duration of session or landing page (confirmation of registration or purchase…). This allows you to track the performance of your site, in the business sense. The number of objectives achieved counts, as its name suggests, the number of objectives recorded by Google Analytics, over a given period.

In the reports in the Acquisition section, you can choose a specific objective (e-commerce or not) so as not to mix tea towels and towels. Conversion rate by objective, e-commerce conversion rate It is the ratio between the number of objectives achieved and the sessions (for the objectives) or the conversion rate between the number of transactions and the sessions (for e-commerce). Goal value You can assign a value to each objective (example: it is estimated that a user who subscribes to a newsletter brings in on average five euros etc. This is an arbitrary data which depends on your own estimates). You can also synchronize the price of validated baskets with the value of conversions to follow the turnover generated by your site, by activating E-commerce on Google Analytics.

A New Indexing Bug For New Content

The Objective value indicator corresponds to the total value produced by the conversions per objective on your site (the number of objectives is multiplied by the unit value of each objective achieved, this is the overall sum of the conversions carried out). Page value For a dedicated page, this is the average value obtained for each page viewed: (turnover from transactions + total target value) / Number of unique page views. Transactions This is the number of transactions (e-commerce) recorded over the defined period. E-commerce conversion rate It is the ratio between the number of conversions (quantity of purchases) and the sessions. Turnover This is the turnover (e-commerce) achieved over the defined period. Dropout rate Google Analytics allows you to define conversion tunnels (adding an element to the basket, entering delivery information, entering banking data, validating, etc.).



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