The tool is regularly improved with new functions. Recently, we told you about the possibility of creating a “mini-site” for your business through Google My Business . But this is not the only novelty of the tool. Micro-blogging via Google Posts, a messaging function and a new interface are among these new features. Google Posts: a tool to distribute your messages On your company’s Google My Business account, you may have noticed the arrival of a new section: Google Posts. This function allows you to write and publish messages that will appear on your establishment’s listing, and therefore on the results page of Google Search and Google Maps. How to publish your message? This tool is very easy to use. From the Google My Business home page, all you have to do is click on “Posts” in the menu on the left or “Create a message” on the home page.
Google My Business gets a makeover with Google Posts, chat and a new interface! By clicking on the “Posts” tab, you will be redirected to a page that groups all your publications. This is also where you will create your posts. Google My Business gets a Bahrain Phone Numbers List with Google Posts, chat and a new interface! To write and publish your post, nothing could be simpler. You just have to fill in the fields of the “Create a post” screen by adding an image and a text of 100 to 300 words. Google My Business gets a makeover with Google Posts, chat and a new interface! You can also add call-to-action buttons: Find out more To book Registration To buy I take advantage of it. Each button redirects the user to a dedicated landing page that you will have previously entered in the field provided for this purpose.
Google Posts: a tool to distribute your messages
Google My Business is the perfect example. If you want to communicate about an upcoming event, you can enter the dates and times of it. Note that your messages are ephemeral, they are only visible for 7 days or until the end of the event. Why publish a Google Post? It’s free ! Publishing a post is very easy and fast. Your posts are referenced, so you increase your local referencing. You inspire users to take action with call-to-action buttons. You can generate leads and even sales. How to take advantage of Google Posts? Google Posts is a great tool for communicating with people who are looking for you on Google. Google Posts allow you to relay recent news from your business, but you can also use them for marketing and sales purposes to: promote an event, present your offer, launch a new product, provide promotional offers, etc.
Chat with your customers! The messaging tool offered on Google My Business is currently only in the testing phase in the United States, but it could arrive very soon in France. How it works ? If a user searches for your business on Google, they will first see your Google My Business listing. On this sheet, there are currently three call-to-action buttons (“Call”, “Directions” and “Website”). As you can see in the image below, a fourth button will arrive. Google My Business gets a makeover with Google Posts, chat and a new interface! By clicking, the user can then contact you by SMS or via Google the mobile instant messaging application developed by Google. It will also be possible to personalize your welcome message, like on a which the user will automatically receive by clicking on the “Chat” button. (The button may be changed in France).
Chat with your customers!
Everything is possible within the limits of the rules established by Google. In addition, you can access statistics relating to your posts to measure their performance with the number of views and clicks. With this tool, users will be able to easily contact you without going through the call. You can directly and simply answer their questions and invite them to visit your company or your store. Manage your Google My Business more easily with a new interface The new features follow one another on Google My Business. So to facilitate the editing and management of your establishment file, a new interface is planned. With this update, you will be able to edit and manage your file directly from the search engine. Each section of your listing will be editable on Google, and a dashboard will also be inserted at the top of the results page to save you time.
Source This isn’t the first time we’ve told you that creating your Google My Business listing is a way to improve your local SEO, generate web traffic and even make sales. But the simple creation of this file is not enough, you must now optimize it and update it regularly using all the tools at your disposal, or else call on our experts who will take care of doing it for you . If Facebook Live was priority over delayed videos, recent videos , which echo the news or a current event will also be. The scheduling of publications : Thanks to the statistical tools, you will determine when it is more judicious to post a publication. You can then easily plan the publication of your posts with this new feature. Facebook strategy: new tools for Groups Source: TechCrunch Liaison with other Groups : You can recommend other Groups to your community.