During the Google I / O conference, the Silicon Valley giant launched the beta version of a new Speed ​​Report, which can be viewed from the Search Console. This new report gives you a complete view of the field data relating to the speed of your pages. In addition to this overall vision, it allows us to explore specific issues which are illustrated Vietnam WhatsApp Number List examples. A beta available on request If it is not yet automatically available, any Search Console user can request to access the beta version by filling out this form . Thanks to this new tool, you visualize your pages according to their loading time (fast, medium, slow). A report that leverages Chrome UX data The latest Search Console report relies heavily on speed data included in the Chrome User Experience (CrUX) report.

These UX audits therefore provide the basis of information that users of the Google Search console, and particularly SEO specialists, can now consult directly within their preferred tool. One more tool at the service of your SEO Beyond the saving of time represented by centralizing information, having access to the history of the evolution of your data is another significant advantage. It offers you an additional element of analysis to improve the performance of your website and therefore ultimately its referencing. Google announced during its annual conference that it wanted to strengthen its action for more protected browsing on Chrome. In an attempt at transparency, Google announced the launch of two major security developments on its Chrome browser: the “Same ite” functionality and a measure against the practice of “fingerprinting”. The fight against cookies from a third-party site

A Report That Leverages Chrome Ux Data

Same Site Cookies are the primary targets of privacy efforts on the web, but not all cookies have merchant purposes. Some are useful for example to maintain your connection to an account, or to keep the delivery address already entered in order to facilitate your navigation. Google has therefore chosen to distinguish two categories of cookies: cookies from the site visited and those from other sites, the famous tracking cookies. These two types of cookies will no longer be managed in the same way by Chrome. To get rid of tracking cookies , it will no longer be necessary to opt for the only option available until now: erase the browsing history. Google has not provided any specific date but in a few months, Chrome will require developers to apply changes in order, ultimately, to offer the user the possibility of limiting the action of third-party cookies and keeping others


For optimized, better informed and secure browsing. From a development point of view, the update will be based on a new cookie attribute: “Same Site” (translate “Same site”). When creating the cookie, depending on its nature, it will be possible to define, at the same time for example as an expiration date, if the cookie can work only on the native site of the cookie and how: strictly Same Site = Strict or Extended Same Site = Lax or if it applies to other sites: Same Site = None. Chrome 76 should therefore introduce a default treatment of cookies as Same Site = Lax cookies. If your site requires cookies that can be used on other sites, you must indicate this in their attribute in Same Site = None. See the procedure here.

One More Tool At The Service Of Your Seo

Google thus hopes to encourage site owners to use cookies that are valid only on their site by protecting them from malicious actions which mainly use third-party cookies. Google has also announced that it wants to limit the activity of third-party cookies to HTTPS connections for more security. Action against fingerprinting Fingerprinting is also the target of Google. These methods that collect information about your device through the browser. The firm has announced the imminent arrival of a feature to block these abusive methods which can, for example, measure the size of your screen or analyze installed extensions. Google has remained fairly evasive on the means implemented to put an end to these practices, but the detection of fingerprinting will be much more effective.

Overall, Google is following the same path as the other global web players: a facade desire to protect the privacy of users. A rather surprising communication when we know that Google precisely captures the budgets of advertisers thanks to its use of personal data, and browsing data of users of the Google ecosystem. You should know that within the Web Camp Day team, we have made a clear editorial choice since the creation of the event: we do not call on speakers. In fact, each speaker present was identified for their professional skills, feedback and views on their profession, but also based on a human relationship. The Web Camp Day is a big family in which we strive to have very few (family) stories. What we want are good exchanges, good times and good information revealed in the conferences.

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