The robots.txt file is an often overlooked and sometimes forgotten part of a website and SEO. Let’s see its definition, concrete examples Brunei Email List of application and tips for using it effectively. The robots.txt file is an important part of your SEO strategy, whether or not you are new to the industry or are an SEO veteran . Summary What is a robots.txt file? What is the crawl budget? Why do you need robots.txt? Examples of robots.txt files How do I create a robots.txt file? Check if you have a robots.txt file Best practices. A robots.txt file is a text file that can be used for a variety of purposes, from letting search engines know where to go to locate your site’s sitemap file , telling them which pages to crawl, or no, or to be an excellent tool for managing your site’s crawl budget.
What is the crawl budget? The crawl budget represents the resources that Google uses to effectively crawl and index the pages on your site. As big as Google is, it still has only a limited number of resources available to be able to crawl and index the content of your sites. If your site only has a few hundred URLs, Google should be able to crawl and index the pages on your site easily. On the other hand, if your site is large, such as an e-commerce site for example, and you have thousands of pages with many automatically generated URLs, Google may not crawl all of these pages and you may miss a lot. of traffic potential and visibility.
Check if you have a robots.txt file
This is where it becomes important to prioritize what, when and how many pages to crawl. Google has said that having many low-value URLs can have a negative effect on a site’s crawling and indexing. This is where a robots.txt file can help you manage the factors that influence your site’s crawl budget. You can use this file to help you manage your site’s crawl budget, making sure search engines are spending their time on your site as efficiently as possible (especially if you have a large site), not crawling as important pages and not wasting time on pages such as login, sign up, or thank you pages. So remember to analyze this file if you are performing an SEO audit of a site.
Why do you need robots.txt? Before a web crawler like Googlebot or Bingbot crawls a web page, it will first check if there is a robots.txt file and, if there is one, it will generally follow and adhere to the instructions contained therein. in this file. A robots.txt file can be a powerful tool in any SEO arsenal because it’s a great way to control how search engine bots get to certain areas of your site. Remember that you need to make sure that you understand how the robots.txt file works, otherwise you will accidentally end up preventing Googlebot or any other crawler from crawling your entire site and not finding it in the results. of research !
How do I create a robots.txt file?
However, when done right, the robots.txt lets you control things like: Block access to entire sections of your site (development environment, staging, pre-production). Prevent your site’s internal search results pages from being crawled, indexed, or appearing in search results. The location of your XML Sitemaps files. Optimize the crawl budget by blocking access to low value pages (login, acknowledgments, shopping carts etc.) Prevent the indexing of certain files on your website (images, PDFs, etc.) Examples of robots.txt files Below are some examples of how you can use the robots.txt file on your own site. Allow all crawlers / robots to access the content of your site: You can see how easy it is to make a mistake while creating your robots.txt file because the difference to blocking your entire site is a simple slash in the disallow directive
The sample file can be viewed here:It is important to remember that if you want to make sure that a crawler does not crawl certain pages or certain directories on your site, you must indicate them in the “Disallow” declarations of your robots.txt file, as in the examples below. -above. You can see how Google handles the robots.txt file in its robots.txt specification guide . Google currently has a maximum size limit for the robots.txt file which is set at 500KB, so it is important to pay attention to the size of the robots.txt file on your site. How do I create a robots.txt file? Creating a robots.txt file for your site is a fairly straightforward process that requires creating a file in text format. However, it is also easy to make a mistake