With the Data Lake, data analysis becomes operational. The Data Lake is a relatively new concept linked to the Big Data movement. The general idea Canada Phone Number List Database is to be able to provide a global storage of the information present in the company. It’s about doing it with enough flexibility to interact with the data, whether it’s raw or very refined. One of the keys to this flexibility is the absence of a strict pattern imposed on incoming flows. This option allows you to insert all data, whatever their nature and origin. Beyond storage, one of the challenges of the Data Lake is to be able to very easily process and transform information in order to accelerate innovation cycles, and thus be a support for various data initiatives.

The emergence of the Data Lake concept has accelerated thanks to the convergence of the need for unifying platforms in companies and new economic technical means provided by Big Data technologies. Data Lake is often associated with machine learning to build predictive models. The Data Lake makes it possible, for example, to collect and analyze customer interaction data.Devenus en l’espace de quelques années des outils stratégiques pour créer une communauté autour d’une marque les réseaux sociaux ont rapidement évolué. Si les marques ne peuvent aujourd’hui plus ignorer les opportunités offertes par les réseaux sociaux, il est nécessaire de se fixer des objectifs clairs en fonction des leviers marketing à associer. Retour sur la conférence de l’ISM animée par un panel d’experts venus partager leurs insights et leurs bonnes pratiques !

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Team ISM Share on Facebook Share on Twitter Share on Linkedin Devenus en l’espace de quelques années des outils stratégiques pour créer une communauté autour d’une marque les réseaux sociaux ont rapidement évolué. Si les marques ne peuvent aujourd’hui plus ignorer les opportunités offertes par les réseaux sociaux, il est nécessaire de se fixer des objectifs clairs en fonction des leviers marketing à associer. Retour sur la conférence de l’ISM animée par un panel d’experts venus partager leurs insights et leurs bonnes pratiques ! Storify de la conférence #SocialMedia & #brandcontent ! #SMBC2017 Build loyalty : because the lived experience leaves a positive mark, generates word of mouth, sharing and memorable satisfaction.

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User experience therefore impacts all dimensions of digital, from sales performance to engagement to brand perception … Recommendation of our expert Do you want to deepen the principles of UX design, design an ergonomic site to build a relevant digital user experience? Our expert recommends three training courses: The keys to UX design In recent years, UX design has become an essential issue for digital professionals. This internship gives you a complete understanding of the user experience and its benefits. . Duration: 2 days – Next session: June 21 and 22, 2018 Designing an ergonomic website Having an ergonomic website consists in making it perfectly adapted to the context of use, in terms of efficiency and comfort of use, so that the visitor appreciates it and comes back.

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Duration: 2 days – Next session: July 5 and 6, 2018 E-commerce certification course Build a connected commerce strategy consistent with the customer’s purchasing journey, continuously implement and adapt the associated tools, with a cross-channel perspective: the e-commerce manager must be able to exploit the complementarity of digital channels and to be a stakeholder in interactions between physical and digital points of sale. At the end of this course, you will have taken on all the issues related to the position of cross-channel e-commerce manager. Duration: 12 days – Next session: from 6 to 8 June 2018 or from 4 to 6 July 2018 or from 3 to 6 September 2018

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